Internal excitement doesn’t automatically translate into external impact. This package transforms internal hype into a launch that feels meaningful, creates interest, and converts excitement into action.
Whether your launching a product, feature, event or just to want to create demand around your solution, This animated launch video package helps you make the most of an exciting moment.
A common launch video mistake is focusing on hype and forgetting the objective, ending with a video that is all flash no substance. This package starts with strategy ensuring that we have a strong objective focused foundation.
I also believe that limiting your launch to just one video asset is limiting your reach, especially on social platforms. So this package includes a teaser and cuts to extend visibility across distribution methods.
20-Second Animated Teaser
To create suspense and awareness
60-Second Animated Launch Video
The main launch video
A set of Social Cuts
To increase reach across platforms
Distribution Pack: Thumbnails and Loops
To boost distribution and entice people to click play
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A session that gives us the foundation of the project. Focused on objective, audience and distribution. Be that an event, social, paid, webpage, email, CTV or a combination.
I focus on clarity before hype. With simple, clear messaging that tells a story and connects with your audience.
High-quality motion instantly elevates brand perception and signals polish and innovation. They stand out, grab attention and create excitment in your audience.
Relying on a single video is risky, so this package contains a set of videos that boost reach across any platform to get more eyes on your launch.
A set of thumbnails and animated loops that can be used across marketing channels such as email and embedded players with the aim to help distribution and get more people to click play.
Timelines are tight, things change, and that’s okay. I keep things moving while staying flexible enough to adapt to feedback, shifting goals, or new priorities.
"Thanks Ben - The explainer video is perfect and feedback from the team is it's great! I just need the final files then I can start my campaign!"
"Thanks so much - Really impressed by how much you 'get it' and have brought it all to life! It looks amazing and the whole process has been pain free so a HUGE thank you for that!"
"Lots of great feedback from the global MDs on the animation! Looks so great thanks Ben - And the LA team really love it!"
"Ben – it is SO GOOD. We love it. This is everything we wanted and more. It really explains the value of SQL Prompt in such an engaging way. These assets are going to form a crucial part of our marketing efforts this year."
"Everyone is really happy with the video, great job - they all agreed it much better explains what our product does."
"Just had the final feedback for the video and you'll be pleased to hear that they love it! In fact the whole board of Directors at Renault Retail Group are very impressed with it."
My approach to crafting a launch package that gets results.
Looking for a custom quote? Let's chat!