Project: Redgate | Anico Animation Studio

Objective statement

A set of animated videos to explain 4 of our main products to new customers in order to get more demo / trial conversions.

Discovery & Insights

My Approach

Trailer to sit on the homepage.

Short and snappy with enough info to make the viewer want to learn more and explore the rest of the site.

Product updates regularly.

Keeping it as abstract as possible.

Pyramid levels are working well in sales deck.

Short and snappy with enough info to make the viewer want to learn more and explore the rest of the site.

Trailer to sit on the homepage.

Short and snappy with enough info to make the viewer want to learn more and explore the rest of the site.

Trailer to sit on the homepage.

Short and snappy with enough info to make the viewer want to learn more and explore the rest of the site.

Trailer to sit on the homepage.

Short and snappy with enough info to make the viewer want to learn more and explore the rest of the site.

Objective & Strategy

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Pre-production

Production

Deliverables & Results

Redgate

A set of 4 animated product explainer videos.

Objective statement

A set of animated videos to explain 4 of our main products to new customers in order to get more demo / trial conversions.

Discovery & Insights

My Approach

Give people the confidence to buy your tech.