The aim was to create a web animation that showcases the full suite of solutions RWS offers and how they connect together to bring true value to enterprises.
I wanted the animation to be super high level as it was to sit on the homepage of the site.
The animation needed to be simple and clear without getting into the details - A node style animation led itself well to this.
Starting with designing the icons for each solution before mapping out the layout and bringing everything to life.
A looping Lottie animation for web and an mp4 for use in slidedecks etc.
The result is an animation that shows the full collection of solutions and brings confidence to buyers.